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Road set for £1 million safety upgrade

8:53am Saturday 8th March 2008

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THE coast route from Weymouth to Bridport is to benefit from a £1 million safety boost.

It comes as the government agreed to a £500,000 grant for road safety measures. It will be matched by Dorset County Council.

The council successfully applied to the Department for Transport for funding to improve the B1357 coast road.

Dorset County Council cabinet member for strategic planning and transport Coun Geoffrey Brierley said: "This is excellent news.

"The money will help us introduce much needed safety improvements along the road, which is a busy gateway to the Jurassic Coast.

"It should enhance the quality of life for people who live or work along the route and bring additional visitors into the area.

"The improvements will be sensitive to the area of outstanding natural beauty and be in line with our rural roads protocol, which focuses on local distinctiveness and limits unnecessary clutter on the roads."

The road is a main access route to the world heritage coast and is set in an Area of Outstanding Natural Beauty.

The main aim of the project is to reduce collisions by 40 per cent - saving distress to many families and over £1 million in economic costs per annum.

The route has a history of road collisions with 58 slight, 15 serious and five fatal between 2002 to 2007.

The project will use a greater number of non-traditional approaches that complement its special environment.

These include psychological and perceptual techniques, shared spaces, clutter reduction, education and landscaping.

As well as local people, the initiative will involve other groups, projects and partners.

These include local members, communities and businesses West Dorset District Council, Dorset Area of Outstanding Natural Beauty partnership, Dorset Association of Parish and Town Councils, the police, Dorset Strategic Partnership, walkers, equestrians, cyclists, motorcyclists, and bus and freight operators.

The work will begin in 2009 and is expected to finish in 2010.


Your Say YourThisisdorset

Dorset Guy, Bridport says...
9:35am Sat 8 Mar 08

Whats the betting that this is finished before the Weymouth Relief Road to nowhere is even started

georgeb455, Weymouth says...
12:57pm Sat 8 Mar 08

I see that some further information is available here:
http://www.dorsetfor
you.com/index.jsp?ar
ticleid=380182

maximus, Weymouth says...
2:40pm Sat 8 Mar 08

georgeb455 Thanks for that link. the document includes
Route management to produce natural traffic calming
Does this more twisty bits, chicanes, etc?

DingDonG, Wilds of Wiltshire says...
6:13pm Sat 8 Mar 08

These include psychological and perceptual techniques, shared spaces, clutter reduction, education and landscaping.

Let's take a look at these, one at a time..
(1)"psychological and perceptual techniques"
The mind boggles as to what this means! A shrink at every corner or a mirror to change perception?
(2)"shared spaces" Deer,rabbit,badger,c
yclist,rambler,eques
trians and other vehicles ALL share this space..so, please explain.
(3)"clutter reduction" Possibly covered by removing those in (1) and (2)
(4)"education" Produce a Bridport version of the Highway Code?
(5)"..and landscaping" This will probably do the job, a few more palm trees, manicured lawns, topiaried hedges, fountains and garden gnomes.
Guess someone got paid to write this, I hope they can justify the fee.

Dorset Boy, Wilds of Dorset says...
9:09am Sun 9 Mar 08

4)"education" Produce a Bridport version of the Highway Code?

Re-phrase to a grockles version of the Highway code. Highlighting the fact that Dorset country roads are NOT motorways.

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